Kusunthaku kumathandizira kuti Bumble Bee ikwaniritse 98% yomwe ingabwezedwe zaka zitatu pasadakhale.
Kampani yopanga nsomba zam'madzi ya ku United States ya Bumble Bee Seafood yayamba kugwiritsa ntchito makatoni otha kubwezerezedwanso m'malo mokutira m'mapaketi ake am'zitini.
Makatoni omwe amagwiritsidwa ntchito m'makatoniwa ndi ovomerezeka ku Forest Stewardship Council, opangidwa kuchokera kuzinthu zobwezerezedwanso, ndipo ali ndi zosachepera 35% zomwe zimagulitsidwa pambuyo pa ogula.
Bumble Bee idzagwiritsa ntchito paketiyo pamapaketi ake onse, kuphatikiza mapaketi anayi, asanu ndi limodzi, asanu ndi atatu, khumi ndi 12.
Kusunthaku kupangitsa kampaniyo kuchotsa zinyalala zapulasitiki pafupifupi 23 miliyoni chaka chilichonse.
Kupaka kwamitundu yambiri, kuphatikiza kunja kwa bokosi ndi mkati mwa chitoliro, kumatha kubwezeretsedwanso.
Jan Tharp, Purezidenti ndi CEO wa Bumble Bee Seafood, adati: "Tikuzindikira kuti nyanja zimadyetsa anthu opitilira 3 biliyoni chaka chilichonse.
“Kuti tipitirize kudyetsa anthu pogwiritsa ntchito mphamvu za m’nyanja, tiyeneranso kuteteza ndi kulera nyanja zathu.Tikudziwa kuti zopaka zomwe timagwiritsa ntchito pazogulitsa zathu zimatha kutenga nawo gawo.
"Kusintha ma multipack athu kuti azigwiritsidwanso ntchito mosavuta kudzatithandiza kupitiliza kudzipereka kwathu kuti pulasitiki isatuluke m'malo otayiramo pansi ndi m'nyanja."
Makatoni atsopano a Bumble Bee adapangidwa kuti apindule ndi chilengedwe pomwe akupereka zabwino kwa ogula ndi ogulitsa.
Kusintha kwa makatoni obwezerezedwanso ndi gawo la Seafood Future, Bumble Bee's sustainability and social impact initiative, yomwe idakhazikitsidwa mu 2020.
Kusuntha kwaposachedwa kuyika Bumble Bee pa lonjezoli zaka zitatu koyambirira, ndikuwonjezera kuchuluka kwa mtundu wapaketi yosavuta yokonzanso kuchokera 96% mpaka 98%.
Bumble Bee imapereka zakudya zam'nyanja ndi mapuloteni apadera kumisika yopitilira 50 padziko lonse lapansi, kuphatikiza United States ndi Canada.
Nthawi yotumiza: Apr-06-2022